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The Quality Management Division is dedicated to advancing quality management information solutions and support through our quality management conference and website and Forum.
| QMD Mission |
Convey lifelong quality related knowledge through information methods and tools that add value to organizations, society and individuals.
| QMD Vision |
Engage people, organizations and communities in continual improvement.
Customer Experience Management: A Revolutionary Approach to Connecting with Your Customers (Hardcover)
In this follow-up to his bestselling book Experiential Marketing, Bernd Schmitt introduces the five-step CEM process, a comprehensive tool for connecting with customers at every touch-point. A must-read for senior executives, marketing managers, and anyone charged to drive growth and spur change.
For more information or to purchase this book click here.